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Matt Henderson - Technically

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AI, it's not that Complicated Analyzing Software Companies Building Software Products Working with Data Teams

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Matt Henderson

Matt Henderson

I lead growth at Sentry. This is where I share what I'm learning out loud about devtools, digital, OOH, AEO, and building growth functions.

How my non-engineering team at Sentry learned to ship

We moved 2,500 pages out of our CMS with Claude Code and Git. 4 months ago, most of us hadn't written code.

6/4/2026