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Product analytics

analyticsbeginner

Product analytics is the process of companies figuring out what users are actually doing in their product, with the goal of improving it. Getting to a nice chart showing how many users touch each feature requires a decently complex stack involving instrumentation (firing events when users take action in the product), transformation of that data, and then a visualization layer too.

Product analytics

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How do product analytics work?

Product analytics is how teams instrument and analyze data about their product usage.

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